The Future of Postal Service in Canada

Canadians are changing the ways they communicate, and this is having a dramatic impact on their use of postal service. Canada Post engaged Signal49 Research to conduct an independent assessment of the future of postal service in Canada, and to consider potential paths forward. The Future of Postal Service in Canada is the result of the findings. The research explored the attitudes and behaviour of Canada Post residential and business customers through a combination of interviews, focus groups, and polling. Signal49 Research employed econometric analysis and a competitor risk assessment to project future mail volumes, revenues, and operating income. This report illustrates both the potential financial impact of a range of choices and how such changes would be seen by Canada Post’s business and residential customers. And, it offers a framework for constructive discussion of how Canadians would prefer to shape a sustainable postal service for their future.