The quest for a “cold one” is a very Canadian tradition that generates employment opportunities and provides significant earnings for businesses and governments. In total, Canada’s beer economy was responsible for $13.8 billion of spending in 2016.
Brewing Up Benefits: The Economic Footprint of Canada’s Beer Economy
Brewing Up Benefits: The Economic Footprint of Canada’s Beer Economy
Industry Economic Analysis
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Canadians bought nearly 23 million hectolitres of beer in stores during 2016—the equivalent of 214 bottles per person of legal drinking age. This makes it a much more popular drink than wine and spirits. But consuming a Canadian-brewed beer supports many more businesses than just the brewery. When beer activity originates in a province, it supports a supply chain that can reach across the country.
The economic footprint associated with the beer economy includes the consumption of beer in Canada, as well as foreign demand for Canadian-brewed beer. In total, Canada’s beer economy was responsible for $13.8 billion of spending in 2016.
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