Travel and Tourism During COVID-19
Leadership Perspectives, Episode 8 Should I stay or should I go? Many Canadians are putting travel plans on hold this…
Jennifer Hendry
Lead Research Associate, Economic Forecasting, Canadian Tourism Research Institute
About
Jennifer is a results-oriented leader with more than two decades of experience in tourism research and data analysis across non-profit organizations and the public sector. Her work focuses on delivering insights that support evidence-based decision-making in Canada’s tourism industry.
Throughout her career, Jennifer has held senior roles in research and analysis, contributing to sector-wide strategies, workforce insights, and industry development. She brings deep expertise in tourism research, stakeholder engagement, and applied data analysis, supporting policy and programme development across the sector.
Employment History
- Senior Research Associate, The Conference Board of Canada
- Research Coordinator, Parks Canada
- Director, Research, Tourism Industry Association of Canada
- Director, Research, Tourism HR Canada
- Board Member, Travel and Tourism Research Association
Academic Qualifications
- Diploma, Tourism Management (Honours)
- Postgraduate Diploma, Research Analyst (Honours)
Contact
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