This report provides information on what organizations are doing to attract, engage, and retain the mature workforce, and is based on a survey of 109 mid-sized to large Canadian employers.
Harnessing the Power: Recruiting, Engaging, and Retaining Mature Workers
Harnessing the Power: Recruiting, Engaging, and Retaining Mature Workers
$875.00
Harnessing the Power: Recruiting, Engaging, and Retaining Mature Workers examines the aging workforce and the strategies Canadian organizations have in place to recruit, engage, and retain mature workers. The report summarizes the results of a survey of 109 Canadian organizations representing a broad cross-section of regions and industry categories.
The report highlights the concerns of Canadian organizations about their aging workforce, particularly the expected loss of experienced leaders and corporate knowledge in the next few years. To date, however, most organizations have not yet targeted specific human resources programs and policies to their mature workers. This is limiting their ability to attract, retain, and engage this increasingly important segment. To ensure organizational success as the post–war baby boom ages, organizations will need to invest in a better understanding of the motivations, needs, and preferences of this cohort.
Effective January 26, 2026, AERIC Inc./Signal49 Research discontinued use of ‘The Conference Board of Canada’ name, logo and branding, which had been used by AERIC Inc./Signal49 Research under license from The Conference Board, Inc. The Conference Board, Inc. and its licensees, which are not affiliated with Signal49 Research, own all right, title and interest in THE CONFERENCE BOARD name and trademarks in Canada and have the exclusive right to their use in Canada since January 26, 2026.
