Ce profil comporte des prévisions sur 5 ans pour l’industrie de l’impression et de l’édition
Profil de l’industrie canadienne: Impression: Été 2011
Profil de l’industrie canadienne: Impression: Été 2011
Industry Economic Analysis
$575.00
- Reprise—La reprise économique fait croître les profits des entreprises; il y aura plus d’étiquetage et plus de publicité imprimée.
- Prix du papier—Le papier étant la principale dépense en matériel de l’industrie, son prix peu élevé contribue à la rentabilité.
- Part de marché en baisse—La portion «imprimés» des dépenses de publicité recule encore devant la popularité grandissante d’autres supports, surtout Internet.
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